Challenge
Goodbye Junk as a relatively new waste removal provider in the market, let by two partners the duo Charlie and Nam wanted to scale organically and rank on Google to get more leads. They met together working previously at another company and realised the industry had a huge opportunity for disruption.
The strategy was simply, fair and transparent quotes and focus heavily on customer service and satisfaction. The only problem was that they were a new brand entering the market filled with established competitors.
Solution
We focused on a wide range of SEO optimisation across the client’s website with the introduction of location based pages for local search.
As we know relevant searches that include "xxxxx services + Near me" or "xxxxx services + location" such as rubbish removal Sydney are far more likely to drive qualified leads.
Expanded out content and boosting the DA profile with high quality backlinks.
Delivery
In 6 months, achieved 40% increase in organic traffic
460% increase in “conversions” for get a quote online
Position 1 “Junk Removal”
Position 1 “Rubbish Removal”
Position 1 “Furniture Removal Near Me”